Best Image Format for Shopify (Speed Upgrade)
Shopify stores specifically need fast-loading images to improve conversion rates.
1
Square is Standard
Most themes prefer square images: **2048 x 2048 pixels**. This allows for high-quality zoom.
2
Use WebP
Shopify automatically serves **WebP** to supported browsers. Upload high-quality JPGs or PNGs, and let Shopify handle the conversion, OR upload WebP directly to save bandwidth.
3
Alt Text
Always rename your file to `product-name.jpg` before uploading. `IMG_1234.jpg` hurts your SEO.